Brand Style Guide
1️⃣ Logo Usage
Tasks: Defining how the logo should be used across different platforms, including color variations, sizing, and spacing guidelines.
2️⃣ Color Palette
Tasks: Selecting primary and secondary color schemes and providing color codes (RGB, Hex, etc.).
3️⃣ Typography & Font Choices
Tasks: Selecting fonts for headings, body text, and call-to-action buttons, and providing font pairings.
4️⃣ Imagery & Photography Guidelines
Tasks: Providing guidelines on the type of imagery to use (e.g., style, mood, stock photos vs. custom photos).
5️⃣ Tone of Voice & Brand Messaging
Tasks: Defining the language and tone the brand should use in its messaging (e.g., casual, professional, friendly) for all communication.
6️⃣ Social Media Guidelines
Tasks: Defining how the brand’s visual identity and messaging should be applied across social media platforms.
Brand Style Guide
1️⃣ Logo Usage
Tasks: Defining how the logo should be used across different platforms, including color variations, sizing, and spacing guidelines.
2️⃣ Color Palette
Tasks: Selecting primary and secondary color schemes and providing color codes (RGB, Hex, etc.).
3️⃣ Typography & Font Choices
Tasks: Selecting fonts for headings, body text, and call-to-action buttons, and providing font pairings.
4️⃣ Imagery & Photography Guidelines
Tasks: Providing guidelines on the type of imagery to use (e.g., style, mood, stock photos vs. custom photos).
5️⃣ Tone of Voice & Brand Messaging
Tasks: Defining the language and tone the brand should use in its messaging (e.g., casual, professional, friendly) for all communication.
6️⃣ Social Media Guidelines
Tasks: Defining how the brand’s visual identity and messaging should be applied across social media platforms.